Kristin Wileman Sheldon joins Strategic Elements as the Director of External Affairs, bringing a proven track record in public relations, content development, brand advancement, storytelling, nonprofit growth, and strategic messaging. Kristin has nearly a decade of experience in government, campaign, nonprofit, and corporate communications roles.
Prior to joining the firm, Kristin served as a communications and marketing specialist for the U.S. Small Business Administration, where she developed a network of business and political leaders and created educational materials for COVID-19 relief resources. She previously served as South Dakota Governor Kristi Noem’s press secretary, where she led the executive branch’s communications for multiple legislative sessions, penned op-eds published nationwide, and spearheaded aggressive content development.
Before working at the governor’s office, Kristin helped lead communications efforts on Capitol Hill and was instrumental in amplifying public awareness of major policy campaigns and widespread initiatives like tax reform and agriculture initiatives. With experience from multiple aspects of federal, state, and local government, Kristin possesses real-world knowledge of legislative and federal policy’s impact on businesses and families.
Passionate about community, Kristin helps lead strategic growth initiatives as a nonprofit consultant for New Life Church in Pierre, South Dakota.
Kristin lives in Pierre, South Dakota, with her husband, Ryan, and their red goldendoodle, Rosie. She enjoys traveling, roasting coffee, and playing board games in her free time.